The territory
Located on the Atlantic coast of Charente Maritime in the Nouvelle Aquitaine region, theIle d'Oléron et du Bassin de Marennes covers 14 communes (356 km²) and has a population of 37,833, 59% of whom live on the Ile d'Oléron.
Ile d'Oléron is characterized by highly developed seaside tourism, based on its climate, beaches and traditional activities (oyster farming, fishing and winegrowing). The Bassin de Marennes is not to be outdone, with its undeniable tourist potential (specific natural areas and architectural sites such as the stronghold of Brouage and Fort Louvois). One of Marennes Oléron's major assets remains its coastal location and island character. The attractiveness of the beaches is undoubtedly the main driver of tourist activity, and contributes to making the Marennes Oléron region one of France's most renowned tourist destinations. Museums, castles and parks complete and diversify the tourist offer.
Key figures for the region :
- + of 2.5 million overnight stays, i.e. 20% of all overnight stays in the département (17)
- 153 560 tourist beds (22% of departmental supply)
- 34 classified hotels (1,950 beds)
- 81 classified campsites (36,400 beds)
- 1100 classified furnished accommodation
- 3 sites with more than 60 000 visitors
- 6 398 second homes (survey on the use of second homes 2012-2015 -CMT)
- 197 restaurateurs in the region, including 13 restaurants that have signed up to the "Assiettes Saveurs" regional brand, a qualification scheme based on a quality charter focusing on the use of local produce.
- 37partners classified as "Tourisme & Handicap
- 9 structures awarded the " Accueil Vélo" label (2 sites, 3 accommodation providers, 3 reception offices)
- 45 structures awarded the "Vignobles et Découvertes" label, including 11 winegrowers 1 group of producers "Produits Saveurs" label, including 24 producers
- + More than 300 000 visitors to Tourist Office reception desks
- 40 000 tickets sold at all our ticket offices